Category Insights

The New Math of Distribution Windows for Indies

Indie wins don’t come from picking a “perfect” platform—they come from sequencing windows to protect price early and maximize reach later.

In our new post, we break down:
• 3 proven release patterns (Prestige Glide, Audience First, Cashflow Now)
• A 60-second rule of thumb for SVOD vs. AVOD/FAST
• Contract traps to avoid (exclusivity + recoup caps)
• A free Windowing Math Sheet to model your plan